Description
Over the past 15 years, quality and service have gotten better – so much better that consumers often can’t tell the difference between competing products. So what can you do to escape this “sameness trap?” How do you delight,
$795.00
Tom Peters presents five concrete steps for being distinct and making your company (or project) a star that will vault you ahead of the competition.
Over the past 15 years, quality and service have gotten better – so much better that consumers often can’t tell the difference between competing products. So what can you do to escape this “sameness trap?” How do you delight,