Description
Over the past 15 years, quality and service have gotten better – so much better that consumers often can’t tell the difference between competing products. So what can you do to escape this “sameness trap?” How do you delight,
Trapped! How to Escape the Sameness Trap
$795.00
Tom Peters presents five concrete steps for being distinct and making your company (or project) a star that will vault you ahead of the competition.
